About our Web service Web Design Inspirations
Whether you’re planning to launch a new web service, or it’s time for your current platform to be overhauled and be rebranded, it’s vital that your website stands out. With so much competition in the web services sector, whether you’re planning to launch a simple digital service or have aspirations to be the next Facebook, you have to be able to engage with your audience and make them want to at least give your service a try.
It can be difficult to stand out in the web services industry, especially with so many similar businesses already in existence. Therefore, it’s critical that you take the time to choose a website design that allows to you showcase your web service in the best possible light and highlight all the benefits of using it.
Why should you choose a web service website design?
If you have a web service fully developed and ready to sell to your target audience, the last thing you want to do is spend another chunk of your launch budget on designing a website. While you want an excellent design to engage your audience, the thing you want to sell is your service or digital product! With this in mind, taking inspiration from existing designs is well worth it, as you can quickly find something proven to work and adapt it specifically to your brand and web service.
Another thing to consider is that getting people to sign-up or pay for a web service is often different to getting them to buy a single product. Your design might need to cater for things like pricing tiers or service options, or allow people to opt in or out of add-on services and notifications, too.
What types of design work well for web services and platforms?
The best designs for web services and platforms are often minimalist, allowing for a strong focus to be placed specifically on the service itself and their user benefits.
However, you’ll have much to consider in choosing your web design. For example, the best website design will be different for a SaaS platform than a social media service, while a design for an internal client portal might be relatively simple and not include much more than some basic information and a gateway for logging in.
Your design may also need to differ depending on your specific audience, including whether you’re offering your web services on a B2B or B2C basis, or even both!
A lot of web service style websites look similar. Should I go for something different to stand out?
The reason many web service website designs look similar is simple: they work! While it’s understandable that you might want to opt for something different, in terms of design it’s often better to stick with what works and communicate the differences in the service you’re offering in comparison to your competitors.
If you do want to do something different, consider changing up color schemes and messaging, but stick to tried and tested design methods to get the most from your web service website design.